Archive for January, 2010

What music do you listen to when you write for your blog?

January 31st, 2010

I love music. I have always had a wide taste in music that encompasses a myriad of genres. Having been a DJ in early ’00 my love for music has always driven me to do bigger and better things so having music playing through my working day can only be classed as productive for me.

As I love everything from Thrash Metal to Trip Hop to Drum & Bass, Internet radio stations, Spotify and good ole YouTube are great sources of music to have on in the background, despite the fact that Spotify is a bandwidth thief. When I write I try to set myself a schedule to come up with a new article and I always have a list of potential topics to talk about. Since the relaunch of the blog I have started making notes of what I have been listening to at the time and it has shown that the music certainly affects the tone of the article I am writing. Take the following for example:

Article: 3 Things Twitter Could Do About Inactive Accounts
Track: Remember His Name – Jurassic 5 (Spotify, YouTube)

Article: When does a link request become an insult?
Track: Belly Dancer – Drumsound & Bassline Smith (Spotify, YouTube)

Article: What Really Annoys Me? Non-SEO Agencies Who Do SEO (or claim to)
Track: Dying Breed – Five Finger Death Punch (Spotify, YouTube)

Article: 2010: The year of the re-launch
Track: Midnight in a Perfect World – DJ Shadow (Spotify, YouTube)

It’s common knowledge that music can affect you emotionally so I am intrigued as to what kind of music you like to listen to when you write content for your blog? Does it match the mood or topic of your piece? Leave a comment and let me know.

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Posted in Copywriting

What Really Annoys Me? Non-SEO Agencies Who Do SEO (or claim to)

January 30th, 2010

Working for an online marketing company whose sole purpose & area of expertise is just that, online marketing, it perplexes me when I get involved in a contract where the client has received “SEO” from their design agency. I’m not knocking design agencies who have an SEO team who actually do SEO, just the design agencies, development companies and web design outfits that simply have Search Engine Optimisation listed on their website along with every other part of online & offline branding, marketing, design and development and normally on a full-flash website to boot! » Read more: What Really Annoys Me? Non-SEO Agencies Who Do SEO (or claim to)

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Posted in Online Marketing

Let’s All Laugh At Apple’s New Sanitary Towel

January 28th, 2010

When Apple sat down and thought of names for their new iPad, you would have thought that this would have raised a few eyebrows or at the very least rang a few alarm bells.

Not only does the new iPad look like an enlarged iPhone (@Shark SEO Instead of getting an iPad, I’ve decided to hold my iPhone closer to my face.), it also gets a few childish giggles as well for sounding like a futuristic sanitary towel.

Had Apple done a little bit of research and simply Google’d their prospective product name they would have found this absolute gem from 2 years ago:

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Posted in Technology

Brown Corduroy Leggings: Don’t Forget Your Long Tail

January 26th, 2010

Anyone who is familiar with large authority, e-commerce websites will know that long tail keyphrases (such as obscure things like brown corduroy leggings) will deliver traffic to your website whilst not actually targeting them through an external link building campaign but through an internal one instead.

By building up the authority of your domain along with a search engine friendly site structure you can target many long tail keywords if you get the balance right. » Read more: Brown Corduroy Leggings: Don’t Forget Your Long Tail

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Posted in Search Engine Optimisation